Orange-Twist-female-bartender-cocktail-garnish
Orange-Twist-female-bartender-cocktail-garnish

The Ada Coleman Project & Legacy

The inspiration

Women play many key roles and ‘make up 70% of the hospitality industry’s workforce globally, (however) they hold less than 40% of managerial positions, (and) less than 20% of general management roles,’* and are under-represented, sometimes severely, at many regional and global bar shows, cocktail weeks and other industry-wide celebrations. Although gains have been made toward equality and inclusion, much work still needs to be done. Over the past two years, The Ada Coleman Project team has engaged with bar show organisations, owners of some of the world’s top-ranked cocktail bars, and brand owners, and has concluded that, in some cases, there is a lack of awareness of and/or access to prominent women in the drinks industry. We are firm believers in the philosophy of not calling attention to inequities without also offering feasible avenues toward better practices, thus our database, digital space and global advocacy initiative idea was born to help close these gaps.

*Un Tourism: Bringing the World Closer.” Women’s Empowerment and Tourism, www.unwto.org/gender-and-tourism. Report from 2019. Statistic from 2015.

The Solution

One of the standout features of the Ada Coleman Project is its global database of accomplished women and non-binary people in the drinks industry. This database has been designed to serve as a crucial tool for brands, bars and businesses to use to help diversify their activations. The Ada Coleman Project is a groundbreaking initiative creating a dedicated digital space for women and non-binary professionals in the hospitality and drinks industry. Our website provides links to a wide range of materials, including educational content and health & well-being support organisations. In addition, the educational workshops and networking opportunities planned by the team focus on building the confidence and skills of women and non-binary professionals looking to take the next step in their careers. 

the pink lady logo evolving with wine lower at the onset and full when we have all of our candidates

OUR LOGO

Our Hanky Panky-inspired logo directly reflects our initiative and is the first of its kind in that it will react and evolve with positive change.  The logo will be ever-evolving, as it’s an interactive representation of women and non-binary people’s inclusivity within the industry. The more women and non-binary people are included, the more the glass will fill.             

Our hope is that one day our glass will overflow.

Women+ Illustration .

Pillars of The Ada Coleman Project

Our mission is to see more women and non-binary professionals leading and educating in the global drinks industry.

To cultivate a more inclusive and representative approach to drinks education and leadership

To empower our fellow women and non-binary professionals in hospitality

To inspire future generations